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Home Analyst Insight

Are you desperate enough about your financial situation?

by Admin
January 21, 2026
in Analyst Insight

TUNDE OYEDOYIN  

Tunde Oyedoyin is a London-based personal finance coach and founder of Money Intelligence Coaching Academy, a specialist academy of personal finance. He can be reached as follows: +447846089587 (WhatsApp only); E-mail: tu5oyed@gmail.com

 

When, in 1955, the legendary Colonel Harland Sanders, hit the road with his recipe formula for frying chicken, he didn’t know anything such as a Kentucky Fried Chicken, KFC, was to emerge from it.

 

In fact, Sanders’ decision to be on the go was partly out of desperation. Anyone that says being desperate isn’t good hasn’t had their back against the wall.

 

If you’ve been out of work for even only two months and you can’t take care of your everyday needs, or perhaps, the bills are mounting and charges are accruing on a facility as little as just twenty thousand Naira, you wouldn’t see any job as being beneath you.

 

Desperation should be a force to get you to take a leap of faith or to simply get up from your butt and spring into action.

 

If you glance at your bank statements and discover that you have next to nothing in savings, folks, there should be a desperation to want to be putting in at least five thousand each and every month.

 

For the ‘Colonel,’ the desperation to act and hit the ground running with his formula was because of the situation he found himself in. As it turned out then, the route planned for “interstate 75” bypassed Corbin, where his ‘Sanders Court and Cafe’ served the travelling public. He wasn’t going to stay in that location. Thus, it was that desperation to market his chicken recipe to restaurant owners that forced him to get on the road.

 

Watch this. On the second and final day of Notting Hill Carnival, Monday, 26th of August, yours truly was inside the restroom at Kings Cross station, when he noticed a woman being escorted inside by perhaps her boyfriend. After entering one of the cubicles, he went outside to wait for her. To be sure my eyesight had not failed me, after finishing, I waited outside the toilet for confirmation. Before long, the woman was at the basin, washing her hands in the men’s toilet.

 

By then, the queue outside the women’s toilet was still there. It was desperation that made that woman come over to the gentlemen’s toilet. That being said, if you’re a woman reading this, please don’t do it, except you’re desperately desperate.

 

However, if your education or skills level is below par and you’re desperate for a change of situation, you shouldn’t mind ironing clothes for people or even becoming a garbage man to fund your project and get going.

 

Kudos to UBA for the Braille Account

While watching TV in the past week, I came across the United Bank for Africa, UBA making some rightful noise about the introduction of the Braille account for the visually impaired.

 

Well done to UBA for this innovative inclusivity of these valuable members of our society.

business a.m. commits to publishing a diversity of views, opinions and comments. It, therefore, welcomes your reaction to this and any of our articles via email: comment@businessamlive.com

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