Why WhatsApp should be part of your marketing strategy
Businessam StaffJuly 18, 2017
WhatsApp boasts over 1.2 billion monthly active users: more than Twitter and Snapchat combined. And yet, most marketers leave WhatsApp
There is now a ridiculous number of companies competing in the hottest area of ad tech
Businessam StaffJuly 18, 2017
Header bidding has shaken up online advertising in recent years. Essentially, header bidding is a means by which publishers can bring
An early warning sign to change your social media strategy
Businessam StaffJuly 17, 2017
Fake. It’s a word that gets mentioned a lot these days when we talk about social media. Fake news. Fake followers. Real people
Twitter rated best platform for B2B marketing with 47 percent marketer acceptance: Report
Businessam StaffJuly 17, 2017
Twitter has been rated the best platform when it comes to B2B marketing, a new report said on Monday, adding that people prefer
This tech stock is about to hit $2,000 a share
Businessam StaffJuly 17, 2017
The Priceline Group, owner of the online travel site that became famous in the late 1990s for using William Shatner as its pitchman
Humans and AI will work together in almost every job, Parc CEO Tolga Kurtoglu says
Businessam StaffJuly 17, 2017
Artificial intelligence is poised to continue advancing until it is “everywhere” — and before it gets there, Tolga Kurtoglu wants to
Rubicon makes a $38M buy to fix header bidding’s unspoken problem
Businessam StaffJuly 17, 2017
Rubicon Project said Monday that it has acquired nToggle for $38.5 million in a move to bolster its header bidding tech and
Uber Nigeria partners Germaine Auto Center to service drivers’ vehicles
Businessam StaffJuly 17, 2017
Uber sealed a pact with Germaine Auto Centre, a Nigerian based auto service, and maintenance company, to provide maintenance services
The adolescent brain and the deadly side of social media
Businessam StaffJuly 16, 2017
The spread of harmful ideas is nothing new. Teenagers and young adults have always done silly and rather dangerous things because,
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Global automakers call on China to ease “impossible” electric car rules
Businessam StaffJuly 14, 2017
Global automakers have urged China to delay and soften planned quotas for sales of electric and hybrid cars, saying its proposals will