Knowledge@Wharton

By Barbara Kahn Patty and Jay H. Baker Professor, Professor of Marketing   Wharton marketing professor Barbara Kahn heard the...

Central banking policies that aim to stabilize credit spreads deliver all-around gains, according to a paper by Wharton experts.  ...

Is it possible for companies to increase feelings of well-being in their consumers? Yes, if they put brand purpose at...

A new study of professional working mothers in Sweden finds that many turn to entrepreneurship after encountering the “motherhood penalty”...

Astudy by experts at Wharton and elsewhere captures changing economic sentiment over 170 years to predict fundamentals such as GDP...

In this Nano Tool for Leaders, Wharton's Jonah Berger shares four tips for confident communication in the workplace.   Nano...

Drug shortages are a persistent problem, but they don’t have to be, according to Penn’s Ezekiel (Zeke) Emanuel. He believes...

The latest Wharton-Jacobs Levy “Best Paper” shows fund managers a way to isolate mispricing of securities to weigh the role...

In this Nano Tool for Leaders, Wharton’s Jonah Berger shares four tips for confident communication in the workplace.   Nano...

In the past few decades, the global economy has gone through a fundamental transformation, whereby the bulk of value is...