Knowledge@Wharton

A new study co-authored by Wharton’s Duncan Watts shows that while online misinformation exists, it isn’t as pervasive as pundits...

In this Nano Tool for Leaders, experts from Wharton, Yale, and IDinsight explain how protecting the dignity of your customers...

Wharton’s Zhenling Jiang breaks down the value of referred customers and the psychological motivation behind referrals.   Why Are Customer-to-Customer...

In an excerpt from their new book ‘Resolute Japan: The Leaders Forging a Corporate Resurgence,’ authors Jusuke J. J. Ikegami,...

A new plan from the Penn Wharton Budget Model projects account balances as high as $200,000 for more than 56...

Visiting scholar Cornelia Walther explains the four assets you need to protect your personal agency and critical thinking skills as...

A new study by experts at Wharton and elsewhere shows how AI can stop innovation declines at early-stage firms after...

Research co-authored by Wharton’s Pinar Yildirim shows how automation is a strategic asset that can reshape the power dynamics within...

In this Nano Tool for Leaders, business advisor Ram Charan teaches companies how to prepare for potential disruptions.   Nano...

Tech experts from Wharton and Forrester look back on the advent of the iPhone, identifying key lessons that leaders today...