Analyst Insight

We live in an age of digital transparency — or at least the expectation of it. Every business, from the local e-commerce startup to the sprawling multinational, now sits on a mountain of personal data, much of it collected invisibly and processed without pause. In this context, regulation has emerged not just as a compliance […]

As the world welcomed the year 2025, there was optimism that the global aviation industry would post some positive numbers. Revenues were expected to exceed one trillion dollars for the first time while more than five billion travellers were expected to take to the skies on over forty million flights. Also, there was an expectation […]

Digital identity is transforming the airport passenger experience by providing a seamless, secure, and efficient travel process.  On offer by digital IDs is a more secure and seamless passenger experience at airports by enabling faster, easier, and more personalised travel. They streamline processes like check-in, baggage drop, and security screening through contactless methods and biometric […]

A shoe advert follows you across devices. Your playlist mirrors your mood. You search for something once and watch it trail you for days.   This isn’t a coincidence. It’s martech — marketing technology — and it’s quietly reshaping the entire consumer landscape.   Martech rarely gets top billing. It doesn’t provoke headlines like AI […]

A decade ago, the biggest office embarrassment was falling asleep in a meeting; today, it is clicking the wrong email and transferring forty million naira to someone named “ITSupport_Lagos” with a profile picture of a turtle. Cybercrime is evolving. It’s slick, well-worded, emotionally intelligent, and disturbingly human. Today, the most dangerous threat to data protection […]